Expertise: Pricing & Monetisation

Jenny Millar

Jenny Millar

Thought-provoker and guide for unlocking data-driven performance and enhanced customer experiences. Jenny holds particular expertise in strategic pricing, commercial planning, innovation, behavioural design, analytics and digital strategy.

Jenny takes students at Warwick Business School on the entrepreneurial journey of founding and scaling a digital start-up. She has been appointed by Telefonica to coach start-ups in harnessing the power of pricing to ignite business growth and is a formal advisor to a select number of emerging brands.

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