PurpleBeach Experience 2018

13 September 2018, Westminster Boating Base

Welcome to PurpleBeach Experience 2018

This year, we created our very first Beach Market, filled with potential Purple Unicorns (yes they have to be Purple, if they were on our beach).

We had an amazing evening talking to start-ups at various stages of growth, within the following spaces: artificial intelligence, digital, platform specialists, entertainment, retail, marketing and health.

<< Watch our video if the evening


It has been predicted that the most successful organisations of the future, will be those, who will actively seek to blur the lines between traditional organisations and/or the start-up world

Meet the Purple Unicorns

At our Market place, we have a host of start-ups at various stages of growth, within the following spaces: artificial intelligence, digital, internet of things, music and entertainment, retail, marketing and health.


Richard Davies with Richard Davies

The rise of the platform business

September 19, 2018, 21:42

Understanding the pivotal role of platforms for corporates and start-ups alike. Laure and Benoit Reillier are co-founders of Launchworks, an ‘expert platform’ that specialises in helping organisations on their digital transformation journey. Last year, they published ‘Platform Strategy’, a handbook to ‘unlock the power of communities and networks to grow your business.’ The book was… View Article

Using AI to solve unconscious bias

September 18, 2018, 23:10

“Bias – we all have it – the important thing is recognising it and doing something about it. ”   Stefanie Creff and Brigitte Ricou-Bellan talked about the project they have created called ‘Ellpha’, based on their vision of ‘using artificial intelligence (AI) to create a gender-balanced world, faster.’ The starting point for Ellpha was a… View Article

Breaking the corporate mould by partnering with start-ups

September 18, 2018, 22:28

Thomas Birr and Jan Lozek shared their story of how the innogy Innovation Hub has evolved in less than 4 years to become a role model for corporates wanting to reinvent themselves by partnering with start-ups. Originally an in-house innovation project within the traditional German utility company RWE, innogy was created with a vision of… View Article

What do start-ups and comedy have in common?

September 14, 2018, 10:31

Annemie’s main conversation partner at PurpleBeach Experience 2018 was Sally Phillips, the highly acclaimed UK actress and comedian. Sally was a co-creator and co-writer of the renowned sketch comedy series ‘Smack the Pony’ and has appeared in much loved shows such as ‘Miranda’, ‘I’m Alan Partridge’ and ‘Green Wing’, as well as appearing in all… View Article

See all our postcards


1. a mythical animal typically represented as a horse with a single straight horn projecting from its forehead.
2. a start-up company valued at more than a billion dollars, typically in the software or technology sector.
1. a regular gathering of people for the purchase and sale of provisions and commodities - "they wanted to browse around the street market".
2. an area or arena in which commercial dealings are conducted.

Photo Gallery

Our Charity

Horses Helping People is a not for profit Community Interest Company, providing equine and rural activities particularly for adults and children from disadvantaged backgrounds and with special needs.
Website: www.horseshelpingpeople.co.uk
Facebook: Horses Helping People CIC @HorsesHelpingPeopleUK
Twitter: @horseshelping

Where we were

Westminster Boating Base, 136 Grosvenor Rd, Pimlico, London SW1V 3JY